LG | Life's Good

Client: LG Electronics

Digital Marketing Expert: Seung-Hyun Yuh

Brand Marketing Specialist: Jeeyeon Park

Agency: BBDO Energy

Executive Creative Director: Sam Bergen

Creative Director: Michael Shirley

Senior Art Director: Jimmy Zimmerman

Studio: Haus

Creative Director: Steed Griffin

Content Producer: Gina Hyers

Director: Allen Colombo

Production Company: Effie Studios

Producer: Sarah Colombo

Director of Photography: Kevin Richey

First AC: Lorna Leslie

Media Manager: Marc Romo

Production Supervisor: Christy Villa

Asst. Prod. Supervisor: Alex Tomaras

First AD: Haley Moffett

Production Designer: Christopher Steidle

Art Assistant: Michael Wanemacher

Art PA: Dillan Harris

Pet Handler: Erin Shelley

Stage Manager: John Pienta

Gaffer: Jonathan Acevedo

Swing: Justin Shertick

Swing: George Oliver

Swing: Charley Hayes

Post Production: Effie Studios

Editor: Marc Romo

VFX: Sarah Fang

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ALLEN COLOMBO | Director, Filmmaker

Thesis film at Northwestern University won the Special Jury Award at South By Southwest.  Spent six weeks in Gobi desert photographing Buddhist cave paintings to create virtual reality archive of ancient religious site.  Moved to Los Angeles in 2002, landed in post at Miramax, assisted Pietro Scalia. Shifted to editing then directing commercial work.  In 2015 co-founded Effie Studios, which produces commercials and original content.






Based in Los Angeles.





© 2020 Allen Colombo

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