HYUNDAI | Engineering Story

Full Campaign 

Agency: Innocean Worldwide

Associate Creative Director: Tricia Ting

Copywriter: Brad Beerbohm

Brand Manager: Nick Corotan


Client: Hyundai

Senior Group Manager,

Interactive Marketing: Tony Jaime

Digital Project Manager: Dannielle Fewster


Studio: Haus

Executive Producer: Gina Hyers

Creative Director: Steed Griffin

Production Company: Effie Studios

Director/Designer: Allen Colombo

Producer: Sarah Colombo

Director of Photography: Kevin Richey

Motion Control Op: Chris Toth

1st Assistant Camera: Lorna Leslie

2nd Assistant Camera: Vanessa Morehouse

DIT: Costa Ciminiello

Gaffer: Michael Garcia

Best Boy Electric: Mark Mann

Set Lighting Technician: Brian Mazur

Key Grip: Alex Klabukov

Best Boy: Grip Matt King

Content Producer: Brad Johnson

Product Specialist: Charlie Ashby

Head of Production: Nicolette Spencer

Custom Light Elements:

Chris Covics/Lift Off

Art Director: Donald Biggs

Production Supervisor: Rachel Ottenstein

Production Coordinator: Dana Kurth

1st Assistant Director: Haley Moffett

Script Supervisor: Alexandra Lill

Office PA: Dylan DeLuca

Truck PA: Peter Robishaw

Set PA: Steve Hulse

Post-Production: Effie Studios

Editor: Ryan Thiel

Editor: JD Raimer

VFX and Pre-Vis Artist: Farbod Khoshtinat

VFX Artist: Rodrigo Dominguez

VFX Artist: Sebastian Gronemeyer


ALLEN COLOMBO | Director, Filmmaker

Thesis film at Northwestern University won the Special Jury Award at South By Southwest.  Spent six weeks in Gobi desert photographing Buddhist cave paintings to create virtual reality archive of ancient religious site.  Moved to Los Angeles in 2002, landed in post at Miramax, assisted Pietro Scalia. Shifted to editing then directing commercial work.  In 2015 co-founded Effie Studios, which produces commercials and original content.





Based in Los Angeles.





© 2020 Allen Colombo